pinterest campaign

A case study showcasing a campaign for Discover on Pinterest.

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problem
Discover’s mission is to help people spend smarter, manage debt better, and save more for a brighter financial future. This campaign aimed to reach Pinterest users who didn’t see the brand as relevant or unique, highlighting rewards and benefits in everyday moments to show how Discover supports them when it matters most.

solution
Create best-in-class Pinterest content that leverages the platform’s strengths and best practices while delivering on Discover’s brand point of view.

year
2024
deliverables
Creative Ideation, Social Media, Video Editing
category
Branding and Identity

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